I've never been particularly MAC obsessed. Not that they're not a great brand. They are. I just never went nuts on them. I don't have an enormous MAC eyeshadow collection and I've never tried any of their foundations, but one thing that I do find myself drawn to is their concealers. And for good reason. They just do concealers right. I think what makes them so fantastic is that it seems like each one is designed for a specific purpose – as though they're intended to attack a specific problem. I'll explain about the three that I own.
Mac Pro Longwear Concealer
This concealer is a holy grail for a lot of people. What makes it so fantastic is that once it sets it does not budge. For that reason a lot of people like to use it under their eyes to avoid creasing. I personally like to use it over any areas of particular redness. It's highly pigmented so it covers well and it lasts all day. It's also a good one to layer cream products (such as blush) over because since it sets so firmly, the cream products won't pull the concealer back off as you apply them.
Mac Prep and Prime Highlighter
This is the newest edition to the team for me, but I was taken right away. It's a light-reflective concealer for under the eyes. What I find so impressive about it is that it does an amazing job brightening things up, while having an extremely lightweight texture that feels and looks great great. It also isn't nearly as prone to creasing as other light-reflective concealers that I've used. The colour range they chose is also surprisingly good considering how limited it is. There are only three colours, but they're specifically targeted for colour correction.
Mac Studio Finish Concealer
This is the mother of all concealers for me. It's the absolute perfect concealer for covering blemishes. It's highly pigmented and exactly the right consistency. It's a cream product, but it's quite dry and tacky, which means that, when applied carefully with a brush, it builds well to cover blemishes and sticks to that blemish all day once set with a powder. I've said this many times before but I can't imagine not having this concealer anymore.
I also noticed that they launched a new product – the Studio Conceal and Correct Duo – that looks pretty intriguing. Has anyone tried that one yet? I'd love to hear about it.